Cookie Policy

1. Introduction

This Cookie Policy explains how Road Monument Tours ("we," "our," or "us") uses cookies and similar tracking technologies on our website road-monument.com ("Website"). This policy should be read alongside our Privacy Policy and Terms of Service.

By continuing to use our Website, you consent to our use of cookies as described in this policy. You can manage your cookie preferences at any time using the methods described below.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They contain information that is transferred to your device's hard drive and allow the website to recognize your device and store some information about your preferences or past actions.

2.1 Types of Cookies

• Session Cookies: Temporary cookies that are deleted when you close your browser
• Persistent Cookies: Cookies that remain on your device for a specified period or until manually deleted
• First-Party Cookies: Cookies set by our website directly
• Third-Party Cookies: Cookies set by external services we use on our website

3. How We Use Cookies

We use cookies for various purposes to enhance your browsing experience, analyze website performance, and provide personalized content. Our cookies serve the following functions:

3.1 Essential/Necessary Cookies

These cookies are essential for our website to function properly and cannot be disabled. They include:

• Security cookies: Protect against security threats and maintain secure connections
• Session management: Maintain your session as you navigate through our website
• Load balancing: Distribute website traffic across our servers
• Cookie consent: Remember your cookie preferences and consent choices
• Form data: Temporarily store information you enter in forms

3.2 Functional Cookies

These cookies enhance your user experience by remembering your preferences:

• Language preferences: Remember your preferred language settings
• Font size and display: Remember accessibility settings you've chosen
• Location preferences: Remember your preferred location for tours and information
• Previous searches: Store recent search terms to improve user experience

3.3 Analytics Cookies

These cookies help us understand how visitors interact with our website:

• Google Analytics: Tracks website usage, visitor demographics, and behavior patterns
• Page views: Monitor which pages are most popular and how users navigate
• Session duration: Track how long visitors spend on our website
• Bounce rate: Monitor how many visitors leave after viewing only one page
• Conversion tracking: Measure effectiveness of our marketing efforts

3.4 Marketing/Advertising Cookies

These cookies are used to deliver relevant advertisements and track campaign effectiveness:

• Social media pixels: Facebook, Instagram, and other social media tracking
• Retargeting cookies: Show relevant ads to visitors who have left our website
• Campaign tracking: Measure the effectiveness of our advertising campaigns
• Interest-based advertising: Display ads based on your browsing behavior

4. Specific Cookies We Use

5. Managing Your Cookie Preferences

5.1 Our Cookie Management Tool

We provide a cookie consent banner and management tool that allows you to:

• Accept all cookies
• Accept only necessary cookies
• Customize your cookie preferences by category
• Change your preferences at any time

You can access our cookie management tool by:

• Clicking the cookie preferences link in our website footer
• Using the floating cookie preferences button (if available)
• Clearing your cookies to see the consent banner again

5.2 Browser Settings

You can also manage cookies through your web browser settings:

Google Chrome:

1. Click the three dots menu → Settings
2. Click "Privacy and security" → "Cookies and other site data"
3. Choose your preferred cookie settings
4. To block specific sites: "See all cookies and site data" → find and remove specific cookies

Mozilla Firefox:

1. Click the menu button → Options/Preferences
2. Select "Privacy & Security"
3. In the "Cookies and Site Data" section, customize your settings
4. Use "Manage Data" to remove specific cookies

Safari:

1. Safari menu → Preferences
2. Click "Privacy" tab
3. Choose your cookie blocking preferences
4. Use "Manage Website Data" to remove specific cookies

Microsoft Edge:

1. Click three dots menu → Settings
2. Select "Cookies and site permissions"
3. Click "Cookies and site data"
4. Adjust your cookie settings and manage stored data

6. Third-Party Cookie Opt-Out

For third-party cookies, you can opt out directly with service providers:

6.1 Google Services

• Google Analytics: Google Analytics Opt-out Browser Add-on
• Google Ads: Google Ads Settings
• YouTube: Manage through your Google account settings

6.2 Social Media Platforms

• Facebook: Facebook Ad Preferences
• Instagram: Manage through Facebook settings (Instagram is owned by Meta/Facebook)
• Twitter: Twitter Ad Preferences

6.3 Industry Opt-Out Tools

• Digital Advertising Alliance: AdChoices Opt-out Tool
• Network Advertising Initiative: NAI Opt-out Tool

7. Mobile Device Settings

Mobile devices have specific settings for managing tracking:

7.1 iOS Devices

• Settings → Privacy & Security → Tracking
• Settings → Privacy & Security → Apple Advertising
• Safari → Privacy & Security → Prevent Cross-Site Tracking

7.2 Android Devices

• Settings → Privacy → Ads
• Google Settings → Ads
• Chrome browser settings for cookie management

8. Impact of Disabling Cookies

Disabling certain cookies may affect your website experience:

8.1 Essential Cookies

If essential cookies are disabled:

• You may not be able to book tours or use our booking system
• Login functionality may not work properly
• Your session may not be maintained across pages
• Security features may be compromised

8.2 Functional Cookies

If functional cookies are disabled:

• Your preferences may not be remembered between visits
• You may need to re-enter information repeatedly
• Personalized content may not be available

8.3 Analytics Cookies

If analytics cookies are disabled:

• We cannot track website performance or user behavior
• Website improvements may be less targeted
• Your browsing contributes less to our understanding of user needs

8.4 Marketing Cookies

If marketing cookies are disabled:

• You may see less relevant advertisements
• You may see more generic ads instead of personalized content
• Retargeting campaigns will not work for you

9. Data Security and Cookie Protection

We implement security measures to protect cookie data:

• Secure transmission: Cookies containing sensitive data are transmitted over HTTPS
• HttpOnly flags: Sensitive cookies are protected from client-side script access
• Secure flags: Ensure cookies are only sent over secure connections
• SameSite attributes: Protect against cross-site request forgery attacks
• Regular audits: We regularly review and update our cookie practices

10. International Data Transfers

Some of our third-party cookie providers may transfer data internationally:

• Google Analytics and Google Ads may transfer data to the United States
• Facebook/Meta services may transfer data to the United States and other countries
• We ensure appropriate safeguards are in place for international transfers
• We work only with providers who comply with applicable data protection laws

11. Children's Privacy

Our website is not directed to children under 13 years of age:

• We do not knowingly collect data from children under 13 through cookies
• If you believe a child has provided information through our cookies, contact us immediately
• Parents and guardians can manage cookie settings on devices used by children

12. Updates to This Cookie Policy

We may update this Cookie Policy from time to time:

• Changes will be posted on this page with an updated "Last Updated" date
• Significant changes may be announced through email or website notifications
• Continued use of our website after changes constitutes acceptance
• You can always review the current policy on our website

13. Legal Basis for Cookie Use

We use cookies based on the following legal grounds:

• Consent: For non-essential cookies, we obtain your explicit consent
• Legitimate Interest: For analytics cookies that help improve our website
• Contract Performance: For cookies necessary to provide our booking services
• Legal Obligation: For cookies required by law (e.g., security measures)

14. Contact Information

If you have questions about our use of cookies or this Cookie Policy, please contact us: